Morrison Studios

A brand evolution and digital refresh supporting Morrison Studios’ move into a new market.

Date
Dec 1, 2024
Services

Website

Branding

When Morrison Studios shifted focus to attract a new customer base, Studio Untitled stepped in to guide their rebrand. Over a series of sprint blocks, we reimagined their identity, creating a refreshed brand presence that reflected their elevated vision while maintaining a connection to their roots.

The rebrand rollout spanned client pitch decks, business cards, email signatures, and a full Canva suite, ensuring consistency across every touchpoint. We developed new taglines and positioning statements, planned and directed photoshoots, and delivered organic social media content that tied seamlessly into an EDM series and blog strategy. 

To amplify their reach, we implemented automated EDM workflows, created IG reels, and executed traditional and digital PR outreach, while also re-theming their website to align with the new brand identity.

By elevating the brand while staying true to its roots, Morrison Studios stepped confidently into a new market without losing the essence that set them apart.

Why this worked
A brand evolution that honoured where they’d been

The rebrand elevated Morrison Studios without severing the design equity they’d already built, creating a natural, confident shift rather than a hard reset.

Cohesive rollout across every touchpoint

From decks and business cards to EDMs, social content and website theming, every asset spoke the same visual and verbal language, strengthening recognition and trust.

Strategy and storytelling working together

New taglines, refreshed positioning and curated photoshoots gave the brand a clear narrative, making it easier for clients to understand their refined direction.

Marketing systems that built momentum

Automated workflows, PR outreach and social content provided ongoing visibility, ensuring the rebrand didn’t just look good, it performed.

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