WebsiteBranding Health & Lifestyle

The Littleton Cole Dental Centre

Delivered 2024
WebsiteBranding Health & Lifestyle

The Littleton Cole Dental Centre

Redefining dental care with a fresh identity.

As part of a new chapter, The Littleton Cole Dental Centre (formerly James Street Dental) engaged Studio Untitled to create a refined brand identity that matched their evolution. With the purchase of a stunning new space in Fortitude Valley, they needed a brand that felt modern, inviting, and reflective of their unique positioning.

Across eight sprint blocks, we crafted a comprehensive brand identity—from a custom website and business stationery to a full suite of social tiles and on-site signage. The colour palette, typography, and design elements were carefully curated to convey warmth and sophistication, ensuring TLC stood out in the dental space.

The result is a cohesive, future-ready brand that balances professionalism with approachability—setting a new benchmark for patient-first dental care.

Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled
Studio Untitled

Why this campaign worked

By aligning a warm, modern identity with a striking new space, we helped The Littleton Cole Dental Centre reposition themselves as a premium, patient-first provider.

Digital presence, reimagined

We designed a custom-built website with clear user journeys and booking pathways, tailored to a healthcare audience.

A full brand transformation

From naming support and stationery to signage and social, we delivered a complete visual identity ready for market.

Setting a new benchmark

TLC’s new brand confidently repositions them as leaders in patient-first dental care.